
Built for creators,
by creators.
Who we are
My Secret Hacks Pte. Ltd. is a Singapore-based creative agency that blends content creation, education, and marketing into one powerhouse. From emceeing and production to strategy and training, we bring ideas to life across formats and platforms.
We run content channels like @yanweixiaoer, and @mysecrethacks, and collaborate with clients to produce videos, livestreams, and podcasts that cut through the noise. Whether it’s a digital campaign, a TikTok series, or a full-blown workshop — we make it impactful.
At our core, we’re educators and creators. We design and deliver social media workshops, digital storytelling courses, and platform strategy training for everyone from youths and civil servants to content teams and educators.
We also offer a full suite of marketing services, including:
Marketing, including Social Media, Events, PR, and Influencer Marketing
Video and Audio Production
Content Creation on @yanweixiaoer @mysecrethacks
Social Media Marketing Consultancy & Coaching
Yan Wei Xiao Er
Senior Creative Director
-
Digital Marketing
Social Media Strategy and Content Development
Video and Audio Production
Influencer Marketing
-
Global Social Media Expert Trainer Nas Academy
Ex Radio DJ and Social Media Team Lead at Mediacorp and SPH
Ex Deputy Marketing & Communications Director at Elogio Asia
-
Star Awards Nominee
Passionation Top 5 Content Creators in Singapore
W3 Awards - Best Podcast Co-host/ Best Pop Culture Podcast (Silver)
Digital Media Awards Asia 2025 - Best Podcast Silver Award
Partnerships
We don’t just create content —
we create VIRAL content.
From 0 to over 250K followers on @mysecrethacks, and thousands of consistent views on @yanweixiaoer and brand accounts, we’ve helped brands and creators scale their presence across platforms.
Our strategies blend viral content formats with data-driven insights. We don’t just post — we grow audiences, build loyalty, and create content that performs.
“.. ability to tailor the training to our specific job requirements was commendable.”
Children’s Museum Singapore
“One of the best social media marketing & content creation company”
Mediacorp 8 World
“Yan Wei is dedicted to his craft & success of his students”
*SCAPE Singapore
Meet the team
Yan Wei Xiao Er
Alaric Neo
Cliff Pongdhana
Stefanie Chai
Vanessa Chago
Contact Us
Whether you’re planning a campaign, need content that actually connects, or just want to pick our brains over coffee — drop us a message. We’re always open to new ideas, fresh collabs, and exciting partnerships.
Fill out some info and we will be in touch shortly. We can’t wait to hear from you!